Dealer Backlink Program – April 11th Deadline

Nautique invites you to participate in an initiative that will generate more web leads for your business.
The Nautique marketing department is continuously looking to improve and enhance opportunities for our
dealer network. One of the items that we are focusing on is Search Engine Optimization (SEO). Our goal here
is to grow Nautique’s organic search ranking. Improving our SEO allows us to cast a wider net and generate
more leads for your dealership. Attached you will find a program that we highly recommend for your participation.

By working together, we can achieve:
1. More traffic to www.nautique.com from organic search resulting in more leads for your dealership.
2. More visibility to Nautique Boats on the first page of web search results and less visibility to our
competitor’s brands.

Improve YOUR Search Results
As a thank you in advance for your continued support and participation with this initiative, Nautique has provided
your dealership with a complementary WooRank analysis of your website. Following the recommendations in this
in-depth website analysis will help you to improve your website rankings and online visibility through SEO, social
media, and much more! Your sales rep will be emailing your customized website analysis. This is just another way
that Nautique is working hard to help grow your business by making your website work more effectively.

The deadline to complete the attached initiative is April 11th, 2016. Nautique will determine if the requested links
have been added to your website. We will pull the second WooRank report on Domain Authority to determine the
progress made that will result in the Nautique Dealer Website of The Year Awards. This will be used as one of the
main methods in choosing a winner for the Dealer Website of the Year Awards at the 2017 Nautique Sales Training
Meeting this November/December.

In addition to the new criteria for the Dealer Website of the Year Award, each of the Marketing Awards this year will
be ALL-NEW!!
Please review these in the attached document.
Dealer Backlink Program